I was sitting here this morning watching The Today Show and drinking my coffee when a story came on that caught my attention. Natalie Morales has been doing a series called 'My Kid Would Never Do That' and today she focused on cyber bullying. This caught my attention for obvious reasons but I thought it ties in perfectly with some of the posts I've seen this week about digital citizenship, specifically one I replied to by Emily May (@emilysmayy).
Here is the story
Three traits were chosen from Jason Ohler's rubric to use in order to critique this story:
1. Sense of Audience
2. Media Application
1. Sense of Audience- How well did the story respect the needs of the audience?
I don't always have time to watch TV in the morning so I was not aware of this series that Natalie Morales is doing...although I love the idea because I know so many parents that have that mindset of 'my kid would never do that.' So I think the story appeals to all viewers because cyber bullying is a relevant topic and effects all age groups.
2. Media Application- Was the use of media appropriate, supportive of the story, balanced and well considered?
Obviously, being The Today Show, the media application was well done. They had hidden cameras, interviews that supported the story. They had a good mix of video from the hidden cameras, from Natalie's viewpoint and also from the parents.
3. Story- How well did the story work?
I love the idea behind this story but I think it could have been done a lot better. For example, when they say the focus group turns 'cyber' I was confused on who said 'weird girl likes Weird Al'. Where was it posted? How did the girls see it? Was it a text? I think more explanation would have helped there. Then towards the end of the story, Natalie says she turned the tables and she was the bully in front of the adults and "their reaction was priceless" but we never see it. Perhaps I need to watch Dateline to get the full story? This is such a huge topic that all kids and parents are going to have to deal with eventually and The Today Show is a pretty powerful show...I think this story could have been done better to get their point across. I would be curious on other's opinions on this story!